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Accent Group steps up offence as JD Sports closes in

December 17, 2018 | Australian Financial Review

“The best defence is a good offence” adage certainly rings true for Daniel Agostinelli, the chief executive of Australia’s largest footwear retailer, Accent Group.
Accent, which owns the Platypus, Hype and The Athletes Foot chains, has come under attack from British-based retailer JD Sports, which is targeting sports shoe and sneaker fans by opening mega-sized stores in key locations such as Sydney’s Pitt Street Mall and Melbourne Central.
Accent Group is fighting back by opening new Platypus stores in direct competition with JD Sports. A Platypus store opened in Melbourne Central last month and a Pitt Street store will open in April on the site of a former Zara Home store, almost directly opposite JD Sports.

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