K-WAY started as necessity and has now become a major fashion juggernaut with Luxury fashion house FENDI and International Supermodels continously collaborating with the brand. Showing annually at Milan Fashion week, the brand continues to take functionality & beauty to the next level. Originally born on a rainy day in Paris 1965, clothes retailer Léon-Claude Duhamel observed as people rushed by in soaking wet clothes. There the revolutionery idea came to life, the first ever lightweight waterproof jacket that could be carried all times. Lightweight, comfortable and completely waterproof, and designed to be folded in a small hip bag.